SEO case study · Event management, Chennai
Helios Event Productions Searches that became events.
Results
From a handful of clicks to a lead engine.
- +1,766%Organic clicks62 → 1,157
- +5,916%Impressions2,650 → 159,435
- 33/37Keywords on page one20 in the top three positions
- 190SEO leads in 2024+413% year on year
Major milestonePosition #1 for “event planner in Chennai” in under six months.
November 2022 – January 2026.
What we did
Technical, content, local and authority.
Technical SEO overhaul
Resolved crawl errors and sitemap issues, added schema markup and improved site speed.
Content depth and cadence
Rewrote the service pages around the searches that matter and established a monthly blog cadence.
Local search
Created dedicated local landing pages targeting high-intent regional searches.
Off-page authority
A monthly link-building programme, including guest posts and links from sites already featuring competitors.
The website
Built to capture the demand.
We also built heliosevent.in, an event management website with blogs and lead funnels, so the traffic SEO brought in had somewhere clear to go.
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